032721_MoneyLab Berlin art – Tokenize This!

art posted by geert lovink on nettime:

Tokenize This! by artist, Ben Grosser, who writes:

Tokenize This is a net art work that proposes one possible structure of resistance against the threats posed by NFTs. The site, available from [the link], produces upon each new visit a “unique digital object” that includes a custom color gradient and guaranteed exclusive identification code, all referenced by a matching URL. Yet different from the typical website whose URLs act as persistent indexes to a page and its contents, Tokenize This destroys each work right after its creation. While the unique digital object remains viewable by the original visitor for as long as they leave their browser tab open, any subsequent attempt to copy, share, or view that URL in another tab, browser, or system, leads to a 404 “not found” error.

In other words, Tokenize This generates countless digital artifacts that can only be viewed or accessed once. While this structure doesn’t block someone from selling an NFT that points to a Tokenize This page, it does ensure that the page it points to will never be seen by the purchaser of that NFT. Most broadly, the work acts in opposition to the capitalist ideologies embedded in NFTs and the ways in which cryptoart markets have already thrust an often anti-capitalist and anti-corporate art medium into a 21st century gold rush get-rich-quick kind of frenzy.